The Whiteley
Zone 1 · London· W2 4YN
Developer: MARK
About this Project
The Whiteley is a landmark development in the heart of Bayswater, created through the ambitious transformation of the iconic former Whiteleys department store into a world-class mixed-use destination. Developed by MARK and designed by Foster + Partners, the project represents a £1 billion investment and brings together 139 apartments and townhouses alongside England's first Six Senses hotel and spa, a cinema, an extensive gymnasium, and 20 new boutique shops and restaurants.
Residences range from 70 to 526 m² and are distinguished by generous ceiling heights, superior interiors and close proximity to Hyde Park. Situated within walking distance of Bayswater and Queensway stations, the development offers immediate access to the West End and Notting Hill.
With prices starting from £1,850,000 and practical completion achieved in April 2026, The Whiteley stands as one of Zone 1's most compelling ultra-prime addresses — equally suited to those seeking an exceptional primary residence and investors looking for a genuinely distinguished asset in central London.
Apartment Types and Prices
| Type | Size | Starting Price |
|---|---|---|
| 1+1 | 70 m² | £1,850,000 |
| 2+1 | 130 m² | £4,350,000 |
Transport & Nearby Stations
Bayswater (Circle & District Line), Queensway (Central Line) & Paddington (Bakerloo, Circle, District, Hammersmith & City & Elizabeth Line) stations
Nearby Universities
- Imperial College London2.0 km
- London Business School (LBS)2.0 km
- Regent's University London2.5 km
- University of Westminster3.0 km
- University College London (UCL)3.7 km
- SOAS University of London3.9 km
Location & Surroundings
151 Queensway, Bayswater, London, W2 4YN
Nearest schools
- The American School in London (ASL)2.1 km
- Southbank International School2.1 km
- St Paul's Girls' School3.5 km
Nearby areas
- Notting Hill1.5 km
- Kensington1.7 km
- St John's Wood2.2 km
Brochures & Documents
Download the project brochure, price list and plans for free.
Payment Plan
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Street View
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Open in Google MapsProperty Details
- Address
- 151 Queensway, Bayswater, London
- Postcode
- W2 4YN
- Zone
- Zone 1
- Property Type
- Apartment & Townhouse
- Tenure Type
- Leasehold
- Lease Term
- 999 years
- Delivery
- 2026
- Developer
- MARK
Frequently Asked Questions
What do prices start from at The Whiteley?▾
The Whiteley is offered from £1,850,000 in London. Contact our team for current unit types and the latest price range.
Where is The Whiteley located and how is the transport?▾
Bayswater (Circle & District Line), Queensway (Central Line) & Paddington (Bakerloo, Circle, District, Hammersmith & City & Elizabeth Line) stations
What is the payment plan for The Whiteley?▾
Reservation: £1,000 – £5,000 (refundable within 28 days) · Exchange (first contract): 10% · Completion (handover): 90%. (For the project-specific detailed payment plan, please contact our team.)
What is the tenure of The Whiteley?▾
Leasehold (999 years).
When will The Whiteley be completed?▾
Completion: Completed (2026). This home is ready to move into.
Can overseas investors buy at The Whiteley?▾
Yes. Overseas investors can freely buy property in the UK, and mortgage options are available to non-residents. We manage the whole process end to end.
Related guides & articles
ROI & Mortgage Scenario
Rental yield and mortgage projection specific to this project.